標題: This means that you are not going to place [打印本頁] 作者: riya00021@gmail 時間: 2024-3-12 17:17 標題: This means that you are not going to place One of the keys to the rise of programmatic is technological advance since the implementation of Artificial Intelligence, Big Data, machine learning, APIs and CRM, just to name a few, provide programmatic advertising with a large amount of data. which are used to design more efficient ads and campaigns .What is programmatic in marketing and how does it work?As a marketing specialist.,
You must be clear that with programmatic advertising, more than buying advertising Chinese Thailand Phone Number List space, you are really bidding to " buy an audience " since thanks to the use of technology you will have that data at your disposal. an ad on and that they live in a city with more than XX inhabitants.In this way, you will have a better chance of being seen by people who are truly interested in your products or services, thus increasing the efficiency of your campaigns.
What is programmatic in marketing?What is programmatic for e-commerce and how does it work?We have already said that in Programmatic we buy audiences. So, when we apply it to Ecommerce, we buy Remarketing audiences, that is, we are going to direct our ads to users who have already visited our site, or to a similar audience.On the other hand, to that audience, we are going to show you an advertisement for the product that you specifically visited on our site.In turn, the ads look like Shopping ads on Google, showing the image, price and title, as seen in the following imageprogrammatics and ecommerceAdvantages .
